I.A.V.A Commercial/ Camo Photographer
October 3, 2010 § 2 Comments
I just saw this commercial on TV and thought it was really well done.
It is very reminiscent of Liu Bolin, a chinese artist, who paints himself into his surroundings. His work is called, “Hiding in the City”. Take a gander.
After preparing and painting himself for nearly 10 hours, Bolin snaps the a shot that takes less than 1/10th of a second, and seems to facilitate a commentary on Chinese society. According to an interview done by the UK ‘Telegraph’, Bolin “sees his work as a silent protest against the Government’s persecution of artists”, his point being proven when the Chinese government shut down his art studio, fearing the kinds of statements artists would make.
“My work is a kind of reminder, to remind people what the community we live in really looks like, and what kind of problems exist”
Wonder if the IAVA people were inspired by Bolin?